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Link Between Musical Preference & Moral Compass

A team of scientists from Queen Mary University of London and ISI Foundation in Turin conducted research using machine learning techniques to analyze the lyrics and audio features of individuals’ favorite songs, revealing a complex relationship between music and morality. The study, involving over 1,400 participants, utilized psychometric questionnaires, Facebook Page Likes data, and Spotify’s API to extract acoustic and lyrical features from participants’ preferred artists. Machine learning algorithms were then applied to predict participants’ moral values, with a combination of lyrical and audio features outperforming basic demographic information. The results showed that musical elements like pitch and timbre were crucial predictors for values of Care and Fairness, while sentiments and emotions in lyrics were effective in predicting traits of Loyalty, Authority, and Purity. The findings suggest that music is a powerful medium reflecting and shaping moral sensibilities, opening possibilities for music-based interventions in promoting positive moral development. The implications extend to personalized music experiences, innovative music therapy, and communication campaigns, highlighting a significant link between music and morality with potential applications in various aspects of life.


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The ideas expressed here are solely the opinions of the author and are not researched or verified by AGEIST LLC, or anyone associated with AGEIST LLC. This material should not be construed as medical advice or recommendation, it is for informational use only. We encourage all readers to discuss with your qualified practitioners the relevance of the application of any of these ideas to your life. The recommendations contained herein are not intended to diagnose, treat, cure or prevent any disease. You should always consult your physician or other qualified health provider before starting any new treatment or stopping any treatment that has been prescribed for you by your physician or other qualified health provider. Please call your doctor or 911 immediately if you think you may have a medical or psychiatric emergency.

Taylor Marks
Taylor Marks is a certified holistic health coach and professionally trained chef from The Institute of Culinary Education. Her passions include the latest research in health science, culinary arts, holistic wellness, and guiding others towards feeling their best.